Rich media mobile advertising with maximum reach
Besides classic banner advertising, we also offer a number of innovative advertising formats that can all be scaled on very different platforms and controlled via YOC's mobile AdServer. The continuous development of new formats mainly focuses on an even more targeted approach to customers and the use of interactive smartphones as direct response channel for the user.
We tend to use more and more rich media formats within the publisher's network, which can be placed within applications (iPhone, Android, Windows Phone 7, Symbian, BlackBerry, etc.) and mobile portals.
The mobile rich media advertising formats include the expand interstitial, reveal interstitial and the flip interstitial, mystery ad, post click layer, video banners and slideshow banners. For example, when a user clicks on a slideshow banner, a layer opens and images of the product are displayed - the user can navigate through the images. The special feature of the flip interstitial is the rotation of the ad on the screen. The mystery ad is a rich, interactive animated visual where the image becomes alive. The richest advertising format, however, is the video banner, which plays the content automatically as soon as the video appears on the display.
We also offer you the YOC Ad Plus as an especial rich media advertising format, which combines different interactive elements (e. g. videos, 360° views and social networking links), and which can be integrated into mobile browser and cross-platform into iOS, Android and Windows Phone 7 applications.
CASES
NEWS
14. May 2012
YOC Group reports results for first quarter 2012
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22. March 2012
YOC Group increased sales to €33 million according to preliminary figures
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CONTACT PERSON
Gary Danks
Managing Director and Advertising Director, YOC Mobile Advertising Ltd.
Tel.: +44 (0) 20 7199 0128
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